About Beard Beasts

History & Journey

Beard Beasts started with a simple frustration — too much marketing, not enough real grooming advice. In 2018, what began as a small set of beard care guides grew into a trusted space for straightforward grooming insight.

From day one, the aim was the same: create a place where men can find routines and product reviews that actually work. Every guide comes from hands-on use, built to save time and sharpen results.

Today, Beard Beasts reaches readers worldwide with honest grooming routines, hairstyle advice, and gear that earns its place. The focus hasn’t changed — useful content, clear results, and respect for the reader’s time.

The Team & Expertise

Our editorial contributors include professional barbers, men’s grooming writers, and product testers. Every article is drafted from hands-on use and passes internal review before publication.

• Testing across beard lengths and hair types.
• Application, performance, finish, and value are scored.
• Guides are reviewed and updated to stay current.

See our Editorial Policy and Review & Testing Methodology.

How We Work

1. Screen: Shortlist by ingredients, build, and brand track record.
2. Use: Test in real routines across different beards and hair types.
3. Score: Rate performance, application, finish, and value.
4. Publish: Share clear pros, cons, and who it’s for — then keep it updated.

By the Numbers

Figures are rounded; updated periodically.

Our Promise

Grooming that works. We never accept payment for positive coverage or placement. Samples don’t guarantee inclusion — if something appears here, it earned it.

We may use affiliate links. If you buy through them, we may earn a commission at no extra cost to you. Affiliate use doesn’t influence selection or ranking. Guides are tested, reviewed, and updated when formulas or results change.

Who We’re For

• Men who prefer proven routines over buzzwords.
• Guys who want sharp results without wasting time.
• Readers who value straight advice and integrity.